MFW
this was an amazing project
We build on a concept for the museum of sounds and vision
TEAM 7 The Concept & Proposed Product INSTITUTE OF SOUND AND VISION
The Problem in a nutshell is the material, photos and one million hours of media content being lost.
Why is this a Problem? We are losing history.
Key causes of the problem are idenHfied as: 1. Unorganized and UnidenHfied = Chaos 2. Limited accessibility (Data problem) and copyright infringement issues
3. Only 1 touchpoint between content and society and this touchpoint is outdated (CommunicaHon problem)
Why? The need to remedy the problem. We help society to re-write history of tomorrow.
Who? Target audiences and parHcipants are idenHfied as people with a shared interest in history
How? ( proposed soluHon) the manner in which the problem could be solved is through the use of personalized experiences during which people discover, interact (with content) and engage with community. By discovering and interacHng with the content they address the issue with unorganized, chaoHc content
By engaging with the community they help resolve communicaHon issues and accessibility limits
Product to sell
Online pla[orm
SMART ARCHIVE 2 touchpoints
Offline museum
Those form a tool menu with user benefits.
Discover Interact Engage Pla[orm
Benefit
A B
C
Museum Benefit
A B C